I started Comfort Bras after my own frustrating experience trying to find comfortable, bras that fit well. I couldn’t believe the lack of choices available to women with breasts larger than a D cup even a DD cup. I was fed up of being offered bras that made me look even bigger and less sexy, not to mention very uncomfortable. The bras were like weapons, stabbing and sticking all day. It was traumatizing. As much as it was embarrassing to wear them it was even more embarrassing to take them off…in the bedroom, god forbid anyone should see them. I hated going to gym for fear that other women would see the contraption I was wearing. Don’t get me started on the jugglers during exercise class.

“Eighty per cent of women are wearing the wrong size and spend 100 percent of their day very uncomfortable. We simply educate them and they tell their friends and family. If you discovered a great cure, wouldn’t you share it?”